Re-designing 37signals paths to be hosted under a single domain

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37signals is a web app company. Some of their applications:

basecamp, to manage projects
highrise, to manage contacts
backpack, like a wiki

they use different domains for each application (basecamphq.com, highrisehq.com, etc)

in basecamp, this is the address of a particular comment for a post in a project of my company (acme) https://acme.basecamphq.com/projects/431678/posts/2964581/comments#5854236

if 37signals had chosen to host all the applications under their domain using folders (eg 37signals.com/basecamp/..., how would you design the paths RESTfully?

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tomfanning On BEST ANSWER

Um, how about something like

 http://www.37signals.com/[PRODUCTNAME]/projects/431678/posts/2964581/comments#5854236

Not quite sure what you're asking, really.