I'd like to distribute a custom B2B iOS app privately to my customers. It seems that the best solution is to distribute the app in enterprise app store for customers having a volume purchase program (VPP) account for now. However, my customers locate in China the country not available to use VPP yet. Is there a chance to get another solution to distribute a custom B2B iOS app to customers? Thanks.
Custom B2B iOS app distribution in the country not available to use volume purchase program (VPP)
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I've recently spoken to a member of the Apple Developer Relations Team on exactly this question. Their policy is that if an app that is supposed to be distributed through Custom B2B + VPP, but the country is not available in the program yet, this app can be submitted to the Public App Store and will not be rejected for being internal/enterprise targeted.
Another user also answered this over at Ask Different: VPP app for business worldwide distribution
Alternatively if you are only targeting employees, you could distribute the app via the Apple Developer Enterprise Program through inhouse deployment. This works with either MDM or a custom download page.