I'm not hoping for clues on picking key words, there are guides about that already.
I'm hoping to get a decisive idea, with a reference to documentation or statements from Apple of:
- The correct keyword list syntax.
- How they are employed for matching in Apple's back end.
For example:
- Should they be comma delineated: "ham,chips,beans"?
- Or space delineated: "ham chips beans"?
- Or comma and space: "ham, chips, beans"?
If customers might search for me by a phrase, such as "hungry cat", should I include "hungry, cat, hungry cat, hungry-cat"? Or is "hungry cat" sufficient?
I believe it's not necessary to add plural forms: "cats" isn't needed, provided I have "cat". But what about other stemming? If people search for "eating cats", is "eat, cat" in my search terms enough?
Thanks.
There are two votes to close stating this question is "opinion based". I've adjusted the question to make it clear that I am not looking for opinion, but statements or documentation from Apple.